Launching a vlog: Tips and gear
Launching a vlog has been an interesting expedition into the world of vlogging, so here's five tips and all the gear you'll need to launch your own vlog - From camera kit to lighting, audio and...
View ArticleMy millennial lifestyle
As a millennial, I'm often referred to as a 'digital native'. With my behaviours listed in this article it's clear to see why. Digital is now an integral part of my daily routine, and companies need to...
View ArticleWhat is a multi-channel strategy?
Get a recap of my presentation on multi-channel strategy, presented originally at Impression & D2N2’s Breakfast Bites event in Nottingham on 14th December 2016. The post What is a multi-channel...
View ArticleThe myth of the offline shopper
This 20 minute presentation delivers my thoughts and experiences on the myth of the offline shopper. Do they actually exist? And if so how do we communicate with them in a digital world? The post The...
View Article6 considerations of an ecommerce marketing strategy
Considering your strategy from multiple perspectives is critical to delivering the best results. But what are these considerations and how do they impact your ecommerce marketing strategy? The post 6...
View Article3 Steps To Creating A Profitable Customer journey
To make a profitable customer journey digital marketing professionals should consider three key areas within their strategy: People & personas, Customer Experiences and analysis & attribution....
View ArticleHeadlines from #SearchLeeds 2018
SearchLeeds 2018 has finally come and gone. Another year of fantastic talks across three stages hosted by the Branded3 team. The key topics of 2018? AI, Progressive Web Apps and data feeds. The post...
View ArticleWest Bridgford, Nottingham featured in #GrimseyReview2
I was thrilled to see West Bridgford held as a positive case study in the 2018 edition of the #GrimseyReview2 - The national 'state of retail' whitepaper published in July 2018. The post West...
View Article10 marketing lessons to improve your career
I think there's a natural synergy between marketing a brand and personal development through your career - Your personal brand matters. Here are 10 marketing lessons. The post 10 marketing lessons to...
View ArticleeRetail Europe 2018: A LinkedIn debrief
eRetail Europe 2018 wasn't just an opportunity for me to present my keynote presentation, but also a chance to hear from some fellow ecommerce thought leaders. The post eRetail Europe 2018: A LinkedIn...
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